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Monday 20 September 2021

(TCR) BEHOLD - THE ELI ZERO

Eli Electric Vehicles, an early stage compact EV manufacturer, announced the start of production on its flagship Eli Zero, a micro “neighborhood electric vehicle” that is built for city commuting. 

The company plans to roll out small batches of the two-seater EV to distributors across 13 European countries over the next few months with a starting price of $11,999.

Micro-electric vehicles are on the rise with other compact quadricycles coming to market recently, including the Renault Twizy, the Citroën Ami, the tilting Triggo EV and the Squad Mobility solar-assisted car

In terms of pricing, the Eli is at the higher end of the spectrum along with the Twizy at a starting price of around $16,000. For comparison, the Ami costs around $6,000 and the Squad car costs $6,790.

While Eli is based in Los Angeles, its manufacturing partner is in China, and ongoing geopolitical tensions are part of the reason the company is pursuing a European strategy initially. The varied laws per state on what maketh a street legal vehicle also make it difficult to go to market in the U.S. first, according to Marcus Li, CEO and founder of Eli. 

In Europe, the Zeros are street legal and there is already a culture around smaller, compact cars that don’t go too fast - link - Rebecca Bellan - link - more like this - link

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