Porsche has confirmed that it sold more Taycan electric vehicles than models of the German car maker's legendary 911 sports cars in 2021, as it posted the highest sales in its 91-year history.
It confirmed on Wednesday morning deliveries of 41,296 battery-powered Taycans - which cost from £72,850 - worldwide last year.That compared with 38,464 sales of its most iconic performance model, which was itself an annual record for the 911 nameplate in its 59-year history.
Demand for Taycans helped push Porsche to a new record of 301,915 sales last year and is further evidence of the increasing demand for electric models, even in the sports car sector. However, it was Porsche's SUVs that still sold in the biggest numbers.
Topping the charts in 2021 was the Macan, with 88,362 deliveries. This was marginally ahead of the bigger Cayenne with 83,071 sold last year.
Porsche said the 911, which was first launched back in 1963 as the 901, was handed over to more customers than ever before, but appetite for its all-electric Taycan eclipsed its long-running sports car icon.
Taycan sales were boosted by the arrival of the Cross Turismo shooting brake body style and the arrival of an entry-level rear-wheel drive version in 2021.
The bumper Taycan sales are another example of how traditional car makers are eating into Tesla's dominance of the luxury electric car market. This is Money - link - Rob Hull - link - more like this - link
No comments:
Post a Comment